The changing customer behavior, digital disruption, regulatory pressures, and competitive marketplace are forcing Property and Casualty insurers to refine their current strategy and operating models. The P&C insurers are facing various growth-related internal and external challenges that are keeping their executives on toes. Low-interest rates, soft pricing conditions to technology advancements, the expectations to deliver profitable and sustainable growth amidst this change are some of the problems in insurance industry.
In effect, the Property and Casualty insurers are witnessing the following challenges:
1. Increased Competition
Over the past few years, the P&C carriers’ capacity to insure has steadily grown. The insurance industry continues to add capacity and this can be attributed to new players that offer their services online. These changing dynamics have intensified the price-based competition, driven market expansion into new geographies, and motivated insurers to develop new products.
2. Technology Advancements
Augmented reality, networked devices, and other emerging digital technologies have shown new avenues, which can create new revenue opportunities for insurance carriers. It is advantageous for managing industry operations. But, the slow pace of transformation is making it one of the major insurance industry problems. Technology advancements are responsible for rapid changes in customers’ behavior and expectations. Insurance industries are struggling to keep up with this technological evolution. Investment in digital platforms and solutions have become essential to enhance operational efficiency and reduce risk exposures.
3. Outdated Technology Infrastructure
Outdated P&C insurance technology infrastructure (legacy policy and underwriting systems) is obstructing the insurer’s growth and the abilities to regulate operational cost, business demands and customer requirements. With advanced analytics, robotic process automation, and other emerging applications, insurers today have possibilities to streamline core operational processes such as sales and P&C underwriting.
4. Rising Costs of Operations
Another issue that tops the list of insurance industry problems is the rising cost of operations. With an un-kept or outdated s/w, one has to align more resources to do the job which could be done quickly, neatly and efficiently by a comprehensive modern system. There are many statutory reports and mandatory audit reports which are needed to be shared with government agencies. Companies spend a lot of human resource and time to get these reports prepared and reviewed, with an electronic system these reports can be quickly generated and reviewed.
5. Customer Engagements
The digital disruption has put the spotlight back on the customer. Customer engagement demands ongoing customer focus, operational efficiency, process and people excellence, product-service innovation, agility and organizational alignment. With the changing digital landscape, the company needs to reassess its business model with a focus on customers with a customized value proposition.
6. Business Intelligence
A new era of business intelligence is upon us, which focuses on leveraging data to make an informed decision and gain a competitive advantage. While data is an asset, it needs to be managed appropriately. Data captured from various digital sources helps carriers mitigate loss, improve P&C underwriting, manage pricing, personalize products and enrich the customer experience.
The Property and Casualty insurers need to be more prudent and precise in addressing the above problems in insurance industry. Damco’s proprietary solution InsureEdge is one such product aimed at solving some of the problems insurers face – increased competition, consumerization, shifting consumer behavior, increasing use of electronic channels, major catastrophic events, and regulatory changes. InsureEdge is an integrated, scalable P&C technology solution that can be deployed on-premise or in the cloud, enabling easy implementation.
As execution is the key element for delivering success, insurers should first restructure their execution engines based on the business models, resources and internal parameters, before making heavy technological investments. InsureEdge is a Microsoft based policy administration software with the industry’s most comprehensive insurance processing functions that bring an end to all insurance industry problems.