Incorporate the insights from your website data into your marketing strategy to meet overall business goals
Damco’s three-prong approach is centered around finding out what works, what doesn’t, and what can be improved. Our team of analytics experts will work with you to convert your data insights into actionable strategies to achieve improved business results.
We will begin by understanding your unique business goals. Ultimately, our goal is to ensure you act on your data insights and build confidence in your marketing decisions.
Google Analytics is one of the most powerful analytics platforms in the market
There are various digital analytics tools in the market, but the most popularly used one is Google Analytics. It acts like a magnifying glass for your website’s performance, allowing you to track every nook and cranny of your website. When setup properly, it will help you:
Damco’s team has extensive expertise across Google Analytics solutions and has advanced knowledge of integrating your setup with marketing technology platforms and tag management systems.
Our Google Analytics Experts will assist you with the following services
Google Analytics Audit & Consulting
Our Google Analytics Consulting Services begin with a Google Analytics audit. Our comprehensive audit is how we diagnose your website and determine the next steps for implementation. We assess whether your Google Analytics property is installed and setup correctly and that the data it returns to your reports is correct every time.
Google Analytics Implementation & Migration
We dive into implementing the priority items identified during the?audit?to ensure that the data from this point on is relevant and actionable for any ongoing digital marketing campaign. Without relevant and appropriate data, we can’t create and execute an effective strategy, so it’s imperative that Google Analytics is set up properly and integrated with the business tools.
Google Analytics Dashboard Development
Are you utilizing Google Analytics to its full potential? Our team of Google Analytics specialists will create customizable dashboards, so you can accelerate decision-making.?Additionally, we offer ongoing monthly reporting meetings to help you understand how our digital strategies are performing.
Leverage your Google Analytics Setup for Business Success
Efficiently allocate marketing budget to high-return channels
Use customer insights to improve customer retention and conversion
Accurately calculate the marketing ROI
Reduce costs by targeting efforts on relevant, high-value customers
When you act on the insights from your data, you can increase your web traffic, leads, conversions, revenue, and growth. Damco’s experts will put your data insights into action, thus delivering the results you want and meeting the goals you set.
“We wanted a digestible snapshot of the important metrics to measure our performance and Damco delivered customized dashboards with the exact data we wanted access to. The team also trained us on how to make the most out of the data. We highly recommend Damco’s Google Analytics service for business owners who want to make data-driven decisions. A properly setup Google Analytics is a gamechanger.”
Seamless Migration to Google Analytics 4 for US-Based NGO
One of the top non-profits in the US, the client has been in service for over 75 years and has provided assistance to 130 million+ impoverished and disadvantaged people in over 100 countries.
The client wanted to identify specific webpages that drove revenue, products gaining traction, best-performing content, etc. They also sought an overview of the important metrics that they wanted to track regularly. Additionally, the client required a complete migration from Universal Analytics to Google Analytics 4.
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