Overcoming Challenges in Carrier Agent Relationship
Considering there are a number of insurance carriers with comparable commissions, the majority of the agents will choose those with effective and automated processes for agent communication, education and support. Hence, the US market where more than 90% of premiums are generated through agents (independent or exclusive), it is critical to focus on agent engagement and loyalty.
As a reliable digital and technology partner for Insurance providers, Damco can help you develop the Agency Relationship Management solution to keep your agents engaged and in alignment with your brand leading to a growing agent network and bottom-line.
Download our latest Insurance Guide – Overcoming Challenges In Carrier Agent Relationship to learn how you can turn agent interactions into a well-defined journey leading to better engagement and retention.
Agent Attraction
- Build agent focused branding and digital assets, showcase your value proposition to attract top agents.
- Capture Agents enrolments and distribute campaigns facilitating successful appointments.
Agent Onboarding
- Develop and distribute campaign for agents onboarding ensuring that agents fully understand your value proposition, and offerings.
- Educational campaigns with milestones like Customer Insights, Product Collaterals etc.
Agent Engagement & Retention
- Develop and distribute advanced engagement campaigns like gamification eg. milestone based reward programs, feedback collection, and agent experience surveys.
- Building long term loyalty through personalized communication and marketing information.
- Centralize content, data, compliance, and reports that your agents can use to manage their own marketing outreach efforts.
- Customized performance and reporting dashboards
- Marketing technology to build streamlined agent – carrier communication channels.