The client is a prominent marketing and PR agency based out of Chicago, Illinois. Established in 2005, the company has a formidable network of 10,000+ influencers and has worked with more than 200 prominent brands. They provide a wide array of top-of-the-line services including public relations, branding, influencer marketing, and social media marketing to organizations across the country.
For years, the client has worked without a specialized project management application in place. However, as the company witnessed exponential growth, reliance on spreadsheets and paper became less viable. At a time when they were managing close to 50-60 projects, keeping track of who was working on what became increasingly difficult with static spreadsheets.
Each team member had to be contacted separately through emails, etc. to get updates on any project’s progress. With little visibility into ongoing projects, delegating tasks to the right individual also became challenging.
The client recognized the need for a centralized project management solution that could help them simplify project and task management, improve collaboration, and optimize resource allocation. After assessing multiple off-the-shelf software solutions, they decided to have a custom solution built from the ground up.
challenges
Reliance on spreadsheets made it challenging to monitor project progress
Difficulty in tracking which team member was working on which project
Challenges in assigning tasks and projects to the right individual
Need for a comprehensive project management solution to streamline and simplify work
Damco’s low-code team carried out an extensive evaluation of the client’s requirements and decided to leverage OutSystems low-code platform to develop an application that provides a one-stop solution for project management, task management, and team collaboration.
Key features of the project management solution:
Improved Project Management
The application enabled the client to streamline project management through real-time visibility into all projects and tasks. Managers can now create, assign, and track tasks from a single dashboard-all using a few clicks. No need to navigate disparate email trails to monitor progress.
Access to Actionable Insights
Thanks to the solution, the client can now generate customizable, easy-to-grasp reports for enhanced visibility into all project-related information. These reports can be filtered by date, priority level, user, etc. With the most up-to-date information at their fingertips, the client has elevated their decision-making capabilities.
Seamless Integration with Existing Software
To improve the functionality of the low-code application, Damco enabled its integration with the file management and sales applications the client was already using. This brought everyone on the same page and supercharged cross-team collaboration and productivity.
Streamlined project management, optimized resource allocation, and improved collaboration
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